Wednesday, February 17, 2010

Indian firms most trusted, IT sector tops the list

India headquartered firms have emerged as the most trusted ones, with the technology sector topping the list in terms of transparency and credibility, according to survey.

According to global public relations firm Edelman's 'Trust Barometer' survey for 2010, India-headquartered companies are trusted by a majority of people in the country. Indian based companies have been ranked as trustworthy by 78 percent of people surveyed in India, 63 percent of respondents in Mexico and 52 percent in United Arab Emirates (UAE). Edelman President and CEO Richard Edelman said, "Trust is now an essential line of business to be developed and delivered. CEOs who embrace this new line of business called trust have seen their credibility rise."

IT sector is the most trusted sector in India at followed by banks, automotive (79 percent), pharma (75 percent), healthcare (73 percent), entertainment (70 percent). The annual trust and credibility survey sampled 4,875 informed people in two age groups (25-34 and 35-64) in 22 countries.

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